However, there is another business that is trying to reinvent the scarecrow as a scare tactic. Chipotle, the Mexican food chain restaurant, has created a new application for iPhone and iPad called The Scarecrow. This app allows users to portray a Scarecrow and "join the quest for wholesome, sustainable food." Please watch the video below that depicts the backstory of the game.
Showing posts with label Chipotle. Show all posts
Showing posts with label Chipotle. Show all posts
Thursday, September 12, 2013
"The Scarecrow" scare tactic
The scarecrow is an original creature used to prevent pests like birds and small mammals from harming crops in farm fields. This old school scare tactic has been outdated as farmers and ranchers have adapted and integrated new protective actions like nets and aluminum "reflectors".
However, there is another business that is trying to reinvent the scarecrow as a scare tactic. Chipotle, the Mexican food chain restaurant, has created a new application for iPhone and iPad called The Scarecrow. This app allows users to portray a Scarecrow and "join the quest for wholesome, sustainable food." Please watch the video below that depicts the backstory of the game.
However, there is another business that is trying to reinvent the scarecrow as a scare tactic. Chipotle, the Mexican food chain restaurant, has created a new application for iPhone and iPad called The Scarecrow. This app allows users to portray a Scarecrow and "join the quest for wholesome, sustainable food." Please watch the video below that depicts the backstory of the game.
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